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How to deal with the “certified” health coach

By 27th February 2019Professional

There are so many shades of grey within the wholistic arena. From traditional degrees, classical accreditations, hocus pocus schools, non-specific undergrad in health sciences, PT nutrition training, psychoactive herbal medicine, ‘tripper training’… it’s endless ‘qual-confusion‘. As a trained practitioner it’s hard not to get ‘the hump’ when a certificate-trained ‘health coach’ steps onto your territory.

Bewitched get off my yard!

Your butt-hurt degree qualified-self screams (internally -if you’re British).


But how about if we didn’t. What if we took another angle by addressing facts and finding solutions.


  • Those awakening souls called to be healers without 4.5 years spare and 50k in the bank will still follow that call.
  • Those brave and brilliant people seeking empowerment through know-how to take care of themselves and their family will do the weekend workshops. 
  • Those that are just utterly bored of the rat race and have found peace via their own journey to health will understand their condition inside out and are absolutely entitled to help many others for $300 a pop.

Here’s the deal. People attract people that can help them. That journey is unique and personal. Remember in homeopathy lecture days ‘like attracts like’. Well, it’s true and it’s applicable to all areas of life. Although classically unqualified and non-accredited. The 3 week print out certified herbalists and 3-month nutritional coach have something brilliant to offer their clients, that you don’t. Maybe it’s their story, their life experience or just their presence. Maybe it’s the power of belief. Or that the coach and client vibe on the same frequency.  Truth is we just don’t know.

So lets have a little faith, faith, faith…

..and remember there is always that freak wizard. The completely self-taught brilliant practitioner. That can heal the incurables without any training whatsoever. Although few and far between and very unaccessible unless you find yourself wandering around with opium smoking jungle tribe. Hmm Story for another time. 

Back to having faith. With the exception of new-age deceptive garble, the term ‘qualified’ has become redundant in terms of healing and curative medicine. University degrees give a great foundation but jeez, not sure about you guys but I learnt NOTHING until I finished uni and teaching clinic. After uni you realise the more you know the less you know. Give it a few years in clinical practice then your medicine and the flippin’ trees start talking to you. Then oh crap your in another dimension of healing with patterns and codes, you make new lifestyle choices only to find you are an unqualified newbie allll over again. And so the evolving medicine woman cycle continues. Humility overrides and we ungracefully fall off the self-righteous medical horse and keep on keeping on. 


Here’s 3 tips to work alongside EVERYBODY:


  1. Know your self-worth.

In the natural health industry, the only competition is with yourself. Every practitioner is unique and wonderful in their own right. There are plenty of patients/clients to go around. The more practitioners and coaches and doctors the better. But this is real life and in real life people get trrriiiggggered. It’s good to be triggered regularly – if you are aware of it and can own it. It’s the precursor to integrating more of yourself. Ask yourself, what part of you is being triggered by this person. Address that kindly and move the f -on. Confused by this? Grab a Naturo therapist for support if needed.


2. Be resourceful. Work together in your community

Introduce yourself, genuinely get to know others skill sets and their area of expertise. You can even offer to give advise and gain advice on different  areas of specialty. If you get along why not run a workshop together. If you are anywhere near as uninterested in organising events as me then you will collaborate with someone fresh, a newbie on the scene enthused to set up an event to work together on community workshops. Collaborate! 


3. Know your audience and market yourself correctly

Do what you love, become the expert in it and then make it clear to allied community health professionals and your target audience that you are available for them. This ‘aint about you, it’s about the people that you are here to help. Keep that in mind if you ever feel silly about marketing yourself and blowing your own trumpet. Big up yourself! Or let me do it for you; with our social media branding and GP surgery posters for 9week community health program.


If you want to stand tall in the industry. If you believe your years of study and clinical experience have earned you a place at the roundtable of qual-i-fied authentic wholistic health practitioners. Then go Naturo Pro. A directory for the real wholistic deals. If you’re a non qualified wizard or an embodiment practitioner go RealPro as an ambassador, the world abso-freakin-lutely needs you too.  

We are here to learn, evolve and  discover. For a safe place to do this. Go Real NaturoPro. 

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